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Your vocabulary guide to
everything intimate


This style of bra has a sweetheart neckline with a lower center front; it shows more chest skin than a full coverage bra style but less skin compared to a balconette / demi cup bra.

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Bandeau / Strapless

The bra features removable straps to allow exposure of shoulders and necklines. The bra has silicone edging to ensure support. Straps could be halter neck styled as well.

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Is a form-fitting garment for women, which is traditionally worn as lingerie. Its primary purpose is to push up the bust by tightening against the upper midriff and forcing the breasts up, while gently shaping the waist. Nowadays, it might also be worn as a push-up bra under a low-backed dress.

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Full Coverage

The full coverage bra, comprises of cups which completely covers the breasts and more support. It will not cause a crease along the top of the breast. Recommended for women with larger bust sizes or women seeking full coverage.
It may also be designed as half cup and half lace.

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Half Padded

The half padded bra style is a contoured underwired design with a large portion of the upper half of the cup being cut away or comprising of a lace design. They are primarily full coverage designs.

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Lace Cup

The style can be a padded or non padded, where in the padded cup an additional layer of a delicate lace for design aesthetics. The non padded lace cup would have a soft lace as a cup which take shape of the breast when worn.

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Max Up

Bra with additional padding at the bottom portion of the cup to lift the breasts in order to give the illusion of greater breast size. However this style projects twice the actual breast size.

For example if you are a A cup and wear a Max up bra the illusion would be of a C cup, similarly a B cup would give you a D cup look.

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Minimizer bra gives the appearance of reducing the projection of the wearer's breasts. A woman can wear front button shirts blouses without gaping.

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Non Wired

A bra without any underwire; can be padded or just lined. Not advisable for women neither with heavy breasts nor to be worn during strenuous activities.


A plunge bra is designed to reveal more breast for a sexier look. Plunge bras create the appearance of increase cleavage because of their deep (plunging) angled cups. Please don't confuse them with push up bras.

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Push Up

A bra with additional padding at the bottom portion of the cup to lift the breasts in order to give the illusion of greater breast size. There are two types of push up bras :

(i) Push Up Gel – The padding is inbuilt and cannot be removed.

(ii) Push Up Removable – The padding is optional, which can be removed and still be worn as a normal padded bra depending on the wearer's discretion.

Please note the bra comprises of a soft underwire, which would not hurt the breast tissue.

Shop For Fashionable Push Up (Removable Pads)    Shop For Fashionable Push Up (Non Removable Pads)    Shop For Everyday Push Up (Removable Pads)    Shop For Everyday Push Up (Non Removable Pads)

Soft Cup

A bra with no underwire is also called a soft cup bra, however many styles comes with an underwire as well. To differentiate between a non-wired and soft cup bra is the absence of padding foam, which is present for cup formation. The soft cup bra will only have lined fabric.

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A triangle bra has triangle shaped cups, which offer the perfect amount of coverage / support for women with petite and average breasts. Triangle bra cup may be padded or just lined but don't generally comprise of an underwire.

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